Vehicle Classifieds Calculator
Find out how much your vehicle portal earns. Our vehicle classifieds simulator helps you size the number of dealers, the listed vehicles, the paying plans per month and how much to invest in advertising — with revenue, profit and ROI in conservative, realistic and optimistic scenarios. Free, no registration and unlimited use.
Platforms delivered across Brazil.
Companies that trust the Free Tools · Vehicle Classifieds from NC Brasil
Secure SSL
256-bit encryption for all transactions.
Data Privacy
Full compliance with data protection rules.
Cybersecurity
24/7 monitoring against attacks and intrusions.
Strategic Infra
High-availability servers and daily backup.
Certified
Systems tested and certified for the market.
Why use the vehicle classifieds calculator
100% Free
No registration and no limits — simulate your portal as many times as you want.
3 Scenarios
Conservative, realistic and optimistic projections to make decisions with confidence.
Revenue Breakdown
See recurring plans + featured listings separately to measure what drives your portal.
Advertising ROI
Compare your traffic investment with monthly revenue to find the break-even point.
The 6 steps of the calculation
Dealers and Vehicles
Dealers in the portal (e.g. 100) × vehicles per dealer (e.g. 25) = 2,500 listings.
Paying Plans per Month
Share of dealers paying the plan (e.g. 50%) × price (e.g. R$ 199) = R$ 9,950/month from plans.
Featured Listings
15% of the 2,500 vehicles highlighted × R$ 39 = R$ 14,625/month from highlights.
Advertising Investment
Paid traffic and promotion (e.g. R$ 5,000/month) — the cost to win dealers and visitors.
Result and ROI
Revenue of R$ 24,575/month over R$ 5,000 of advertising = ROI of ≈492%.
Break-Even Point
Investment ÷ plan price (R$ 5,000 ÷ R$ 199) = 26 paying dealers covering the advertising.
Formulas of the vehicle classifieds
Revenue
- Revenue = (Dealers × Adoption × Plan) + (Vehicles × Featured% × Price)
Monthly Profit
- Monthly profit = Revenue − Advertising − Costs
Advertising ROI
- Advertising ROI = Revenue ÷ Advertising investment
Made for those who plan their portal
Digital Entrepreneurs
Size the potential of a vehicle ads portal before launching your business.
Dealership Owners
Understand how much a paid plan can add to your dealership's visibility.
Regional Investors
Project revenue and break-even to invest in a WebMotors-style portal.
Local Media Groups
Plan the advertising investment needed to win dealers in your city.
Get your questions answered
Is the vehicle classifieds calculator free?
Yes, 100% free and with no registration. You can size dealers, listed vehicles, paying plans, highlights and the advertising investment of your portal as many times as you want.
How does a vehicle classifieds portal make money?
The portal charges a monthly plan to dealers and a price per featured listing. Revenue is recurring (plans) plus variable (highlights). ROI depends on how much you invest in advertising to win dealers.
How many dealers do I need to earn well?
It depends on the plan adoption rate and the subscription price. The calculator shows the break-even point: how many paying dealers cover the advertising investment.
How do I size the advertising investment?
Use the monthly traffic and promotion cost as a reference and compare it with the revenue generated. The advertising ROI indicates whether the portal is winning dealers profitably.
Are the results a guarantee of revenue?
No. The values are projections based on the data entered. Real revenue depends on winning dealers, keeping subscriptions and the efficiency of the advertising investment.
Does NC Brasil offer the vehicle classifieds system?
Yes. NC Brasil's vehicle classifieds system is white label, with FIPE Table, dealer plans, featured listings and a native app. You can request a no-commitment demo.
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